Original Story Published by: Lyonike Mughogho, www.malawi24.com
Photo Source: Athletic World
Zambia’s music group Organised family has encouraged Malawi to sell itself at next year’s African Cup of Nations in Cameroon, in the quest to promote its tourism sector.
According to the Njota stars, Malawi’s tourism sector ought to be generating more revenue given the friendly nature of Malawians.
“Malawi is well known as the warm part of Africa because of the country being the number one kindest country to visitors making it the number one country in Africa for tourism,” Orga Family
The group is appealing to Malawians to borrow a leaf from Rwanda which markets itself through top European football clubs, Arsenal and French side PSG. The East African nation market itself through football Jerseys.
As such, they are appealing to Malawi to market itself through their jersey at the continental tournament. They believe the “Visit Malawi” tag on Flames’ kit will have a positive impact along tourism lines.
To read the full article, visit www.malawi24.com.
Related
